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            What is Direct Mail Automation?

            Direct mail automation beats manual, old-fashioned direct mail. Learn how.

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Direct Mail Marketing Best Practices

January 24, 2024 by Dennis Kelly

Happy-Victoria-Day

Happy Victoria Day Wishes, Cards, and Letters

Why Create Happy Victoria Day Wishes, Cards, and Letters It's no secret that consumers are most receptive during holidays. It's also evident that Victoria Day, a holiday that celebrates Queen Victoria’s birthday, is one of those cheerful events on the calendar that Canadians love to celebrate! … Read more about Happy Victoria Day Wishes, Cards, and Letters

January 24, 2024 by Dennis Kelly

text field on the left, a woman holding a megaphone on the right and a big laptop monitor showing charts and graphs

The Best White Label Marketing Agency Software in 2024

As an agency executive, you are always looking to generate leads, stay top of mind, and grow your client's business. Tapping into a new trend or product can mean great results for your clients, which means great results for your agency. Agency growth often revolves around adopting new technology … Read more about The Best White Label Marketing Agency Software in 2024

January 20, 2024 by Dennis Kelly

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7 Direct Mail Examples to Inspire Your Next Campaign

Like the combination of digital channels in use today, there once was a time when direct mail was the primary advertising channel for many small and mid-sized companies. Companies would move to new channels in an effort to stand out. Today, we find that the opposite is true. With everyone using … Read more about 7 Direct Mail Examples to Inspire Your Next Campaign

January 18, 2024 by Dennis Kelly

Illustration of a marketer using a laptop to test direct mail lists, featuring a checklist and "Test" button, representing the ultimate guide to mailing list strategy.

The Ultimate Guide: How to Choose and Test Your Direct Mail List

How many addresses should be on your direct mailing list to generate 1,000 responses? Ideally, just 1,000. Achieving a 100% response rate would make you a direct mail marketing genius—reaching the perfect audience with the right offer at the ideal moment. While that goal is unrealistic, it … Read more about The Ultimate Guide: How to Choose and Test Your Direct Mail List

January 18, 2024 by Dennis Kelly

[POSTALYTICS] Restaurant Marketing 15 Most Effective Tactics

Restaurant Marketing: 15 Most Effective Tactics in 2024

Starting up a business can be an enormous task – especially when it comes to the restaurant industry.  In many towns, local restaurant owners will have dozens of other businesses to compete with, which makes standing out among local customers a top priority. But how do you make your … Read more about Restaurant Marketing: 15 Most Effective Tactics in 2024

January 18, 2024 by Dennis Kelly

[POSTALYTICS] B2B Lead Nurturing Automate Direct Mail to Boost Results

B2B Lead Nurturing: Automate Direct Mail to Boost Results

Every business wants to generate leads. But the real challenge lies in converting these leads.  That’s where lead nurturing comes into the picture. Companies that implement successful lead nurturing strategies generate 50% more sales-ready leads at a 33% lower cost.  When it comes to B2B … Read more about B2B Lead Nurturing: Automate Direct Mail to Boost Results

January 18, 2024 by Dennis Kelly

[POSTALYTICS] Direct Mail Marketing 30 Expert Tips and Insights on How to Deliver a High Converting Direct Mail

Direct Mail Marketing: 30 Expert Tips and Insights on How to Deliver a High Converting Direct Mail

Direct mail has been making a comeback. With powerful tools like Postalytics to help streamline the process, now is the time to be sending direct mail. Even with Postalytics helping to speed up the standard production time of direct mail, there are still many tips and tricks to keep in mind while … Read more about Direct Mail Marketing: 30 Expert Tips and Insights on How to Deliver a High Converting Direct Mail

January 11, 2024 by David Hazeltine

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The Beginners Guide to Nonprofit Marketing in 2024

In 2024, nonprofit marketing will become more important than ever.  That’s because the dynamic nature of media today makes it easy for people to forget the problems that the rest of the world is experiencing. The new age of media has introduced the aspect of scrolling, allowing users to move … Read more about The Beginners Guide to Nonprofit Marketing in 2024

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