According to the Census Bureau’s 2020 population estimate, about 58 million adults aged 65 and older live in the U.S. Whether you want to build awareness for your assisted living center or get more leads for supplements aimed at seniors, direct mail is a great way to reach these adults. It … Read more about Senior Living Direct Mail: Best Practices & Examples
Gmail & Yahoo Mail Changes in 2024 and What it Means for Your Email Marketing Campaign
Much of your email marketing campaign’s success relies on whether the email gets delivered to the recipient’s inbox or goes straight to the spam folder. With Google and Yahoo turning email best practices into mandatory requirements, there’s a big question mark on how to ensure your emails … Read more about Gmail & Yahoo Mail Changes in 2024 and What it Means for Your Email Marketing Campaign
USPS Bulk Mail Rates for Non-Profit Organizations: Everything to Know
Non-profit mail accounts for 10% of all mail volume in the United States, according to the Alliance of Non-profit Mailers. The United States Postal Service (USPS) encourages reasonable postage rates for qualified organizations by offering non-profit print and marketing mail rates. If your … Read more about USPS Bulk Mail Rates for Non-Profit Organizations: Everything to Know
Happy Victoria Day Wishes, Cards, and Letters
Why Create Happy Victoria Day Wishes, Cards, and Letters It's no secret that consumers are most receptive during holidays. It's also evident that Victoria Day, a holiday that celebrates Queen Victoria’s birthday, is one of those cheerful events on the calendar that Canadians love to celebrate! … Read more about Happy Victoria Day Wishes, Cards, and Letters
The Best White Label Marketing Agency Software in 2024
As an agency executive, you are always looking to generate leads, stay top of mind, and grow your client's business. Tapping into a new trend or product can mean great results for your clients, which means great results for your agency. Agency growth often revolves around adopting new technology … Read more about The Best White Label Marketing Agency Software in 2024
Direct Mail Leads: 4 Easy Steps To Create Winning Campaigns
Digital marketers, are you capturing direct mail leads? Is direct mail a channel you could leverage more to generate warm leads? Direct mail is an extremely effective but often underutilized channel for generating leads. It can give you a direct line to prospects and an opportunity to stand out … Read more about Direct Mail Leads: 4 Easy Steps To Create Winning Campaigns