Simple Plans and All-In Per Piece Pricing

No Contract, Transparent Direct Mail Pricing

All Postalytics Direct Mail Pricing Plans Include

Direct Mail Builder & Dashboards

  • Build high quality postcards & letters, easier than email.
  • Professionally designed, pre-built templates
  • Personalization with variable data and variable logic
  • Drill down dashboards, conversion goal tracking

Full Service Printing & Mailing Services

  • Full color, variable data print personalization
  • Routing via nationwide print delivery network
  • Postage and addressing (USPS First Class & Standard Class options)
  • Printing, Bar Coding, Tracking, Handling & Delivery to USPS

Full HubSpot & Zapier Integration
(Salesforce In Pro & Agency)

  • Webhooks in Workflows
  • Delivery & Response Status Sync
  • Contacts, Lists, Smart Lists
  • OATH integration (most secure)

Patent-Pending Tracking

  • Unlimited pURLs and QR Codes
  • Works with any landing page
  • Unlimited USPS Delivery Tracking
  • Real time alerts for delivery status and goal conversion

Postcards are 4×6, 6×9, 6×11 full color 120# card stock, Gloss & UV Coated. Letters are 8.5×11 color, #10 double window.

Postalytics Direct Mail Pricing FAQs

How does the subscription billing work?

Your subscription is billed monthly on an anniversary date. You can change your subscription at any time, and you’ll receive a prorated bill on your next anniversary date.

What is the difference between a Smart Send and a Triggered Drip Campaign?

A Smart Send Campaign uses a mailing list to send to. You can import mailing lists from your CRM, our integrated mailing list tool or by uploading a data file. A Triggered Drip Campaign works differently. It will “listen” for your CRM or Marketing Automation tool to “Trigger” it (when a contact reaches a certain stage of an automated workflow, for example), and send a mailpiece to the contact that is triggered.

What’s the difference between First Class and Standard Mail?

First Class Mail and Standard Mail are different levels of service from the USPS and have different direct mail pricing. First Class Mail is typically delivered within 5-7 business days, and mail that can be forwarded to change of addresses are forwarded. During busy times, First Class mail goes to the “top of the queue”. Standard Mail is delivered in around 14 business days (up to 21). Mail is not forwarded if there’s a change of address and Standard Mail is processed on a “Time Available” basis during busy times.

How does the per piece billing work for Smart Sends?

Smart Sends bill your credit card on a per piece basis when the campaign is sent to the printer (via scheduling). You will be billed only for the pieces that have a valid address, at the time of the send. We bill at the time of the send so that you can edit the list with last minute changes prior to printing.

How does the per piece billing work for Triggered Drips?

For Triggered Drip Campaigns, you pre-purchase “Drip Credits”. Drip Credits act like stamps for the type of mailpiece your campaign is using. You can buy them in blocks, with a minimum of 100. Drip Credits can be set on a per campaign basis to automatically renew or to manually renew.

How does the limit on Triggered Drip Campaigns work?

Our Free and Marketer Plans have a limit on the number of concurrent Triggered Drip campaigns. If you try to add more Triggered Drip campaigns beyond your plan limit, you’ll be asked to either upgrade your plan or delete an existing campaign. Pro and Agency plans have no limits.

How are the volume price breaks determined?

For our Marketer, Pro and Agency plans, we keep track of your total mail volume for each campaign or by the volume of Drip Credits that you purchase. In a Campaign, when you exceed 2,499 pieces, each subsequent piece will be billed at the volume tier associated with your plan. If you are buying Drip Credits, you can achieve significant savings by pre-purchasing at high volume tiers. If you are planning to exceed 25,000 pieces, contact us for high volume pricing.

How do I upgrade to the Postalytics Agency Edition?

It’s easy to upgrade to the Agency Edition. Just sign up for a Postalytics account, upgrade to the Pro plan and email us at sales@postalytics.com. We’ll perform a little back end process to “flip” your account to the Agency Edition. It takes no time at all and you’ll be up and running.

What’s the difference between canceling my account and downgrading to the Free Plan?

Canceling your account will remove your account entirely from Postalytics. Downgrading to the Free Plan will leave all of your templates, lists and Smart Send campaigns in place. You’ll need to remove additional users and excess Triggered Drip Campaigns before downgrading to Free.

More Questions? Here’s More Postalytics FAQ’s