Supercharge Your Customer Acquisition
Direct Mail Automation for Customer Acquisition
By sending physical mail to your target audience, you can connect with them in a personal way, get your message across, and acquire new customers.
No credit card required
Trusted by thousands of companies
Free templates
No mailing caps
3,000+ integrations
Meet Prospects at Home
Not only do direct mail campaigns have a higher open rate than digital communication, but they also meet prospects where they are – at home. Imagine the surprise and excitement of receiving a personalized letter or postcard. This is a surefire way to grab attention and stand out from the digital noise.
Minimize Acquisition Cost
Acquiring new customers can be costly, but with direct mail, you can minimize those costs. By targeting specific demographics and sending targeted messages, you can effectively reach your desired audience without breaking the bank.
Supercharge multi-channel acquisition
Direct mail doesn’t have to be a standalone strategy. In fact, it can supercharge your multi-channel acquisition efforts by complementing your existing marketing efforts. Imagine the power of combining the personal touch of direct mail with targeted email campaigns and social media advertising.
Choose the Right Plan for You
Start with a free account today. No credit card required.
No need to cancel your account as you will always have a free account with Postalytics.
Pro & Agency Plan
✅ Lowest Per-Piece Price
✅ Unlimited White Labeled Client Accounts & Margin
✅ Easy Management Tools
Customer Retention & Loyalty
Send personalized letters, postcards, and self-mailers to drive retention and loyalty
Request a demoAll teams love Postalytics
Supercharge your team with direct mail automation. Postalytics is made for on-demand marketing that will satisfy any team.
Marketing
Find out how marketers use direct mail to beat the game and stay top of mind.
Small Businesses
Find out how SMBs generate leads with easy and powerful direct mail tools.
Agencies
Find out how agencies leverage CRM data to slash cost per customer.
Non-Profit
Find out how non-profits raise funds and advance social change.
Financial Services
Find out how financial services generate more leads and keep their clients happy.
Real Estate
Find out how real estate agents delight prospects and close more deals.
Retail & Ecommerce
Find out how shops use direct mail to win and retain loyal customers.
Insurance
Find out how insurance companies personalize their offers to win more customers.
Education
Find out how schools use direct mail to fill their classrooms.
Healthcare
Find out how healthcare professionals stay connected with personalized mailing.
Local Services
Find out how plumbers, handymen, and HVAC proffessionals get 10x more calls.
Law
Find out how lawyers stay top of mind with targeted direct mail.
Postalytics integrates with your favorite tech
Discover 3,000+ direct mail integrations developed to help marketers
Get Inspired By
Find out how Postalytics customers outperform their competition with direct mail
Frequently Asked Questions
What is direct mail acquisition?
Direct mail acquisition is the process of using physical mail to reach and acquire new customers. It’s as simple as that.
What are the four steps in a direct mail strategy?
The four steps in a direct mail strategy are:
- Identifying your target audience
- Designing a compelling offer
- Scheduling and sending mail
- Measuring and analyzing the results
What is a KPI for direct mail?
A KPI (Key Performance Indicator) for direct mail is a metric used to measure the effectiveness of a direct mail campaign. KPIs differ depending on your business goals. The most common KPIs include response rate, conversion rate, and cost per acquisition.
How do you measure direct mail effectiveness?
To measure the effectiveness of a direct mail campaign, you can track metrics such as response rate (the percentage of recipients who take a desired action), conversion rate (the percentage of respondents who make a purchase), and cost per acquisition (the cost to acquire a new customer). Once you start measuring effectiveness using common indicators, you’ll be able to identify the most important ones.
What are good ways to find new customers effectively?
Some effective ways to find new customers include targeting specific demographics, using targeted messaging, and leveraging data and analytics to understand customer needs and preferences. You can also consider partnering with complementary businesses or using referral programs to reach new audiences.
Our Customers Say It Best
“I think the variable data was probably one of the biggest pieces of Postalytics that we started using. We are able to do a more targeted campaign since we don’t have those minimums.”
Kendra Knauer, Marketing Supervisor, Nuclear Care Partners
Ready to Start Acquiring New Customers?
Get a free account and learn how direct mail can help you generate leads, acquire new customers and grow your business.
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