Direct Mail Was Broken. So We Rebuilt It.
Postalytics makes direct mail fast, trackable, and automated, just like your digital marketing campaigns.
Direct Mail, Built for the Digital Era.
In a world where inboxes are crowded and digital fatigue is real, one channel consistently cuts through the noise: direct mail. But for too long, it’s been stuck in the past, seen as a slow, disconnected, and untrackable marketing channel – a project management nightmare that takes weeks to execute.
Postalytics changed that.
We’re the creators of the direct mail automation category.
Since 2017, we’ve been on a mission to reinvent direct mail for the modern marketer: fast, measurable, integrated, and automated.
We’ve Redefined Direct Mail
While the marketing world has embraced automation, integration, and real-time tracking, direct mail has been stuck in a world of spreadsheets, vendor coordination, and crossed fingers. We're changing that by breaking some old rules:
Rule 1
Rule 2
Rule 3
Rule 4
Rule 5
"Direct mail takes 4-6 weeks to execute"
"Direct mail sits outside your marketing tech stack"
"You can't track or measure direct mail performance"
"Direct mail requires minimum quantities and huge monthly batches"
“Direct mail is hard to budget, reconcile and prove ROI”
Launch campaigns in 30 minutes with complete automation
Powerful API and custom integration with HubSpot, Salesforce, HighLevel, and 20+ platforms
USPS Intelligent Mail tracking + personalized QR codes = full attribution
Send one piece or 10,000—precise, personalized and automated
Pricing controls for the same cost, no matter how many you send
Rule 1
"Direct mail takes 4-6 weeks to execute"
Launch campaigns in 30 minutes with complete automation
Rule 2
"Direct mail sits outside your marketing tech stack"
Powerful API and custom integration with HubSpot, Salesforce, HighLevel, and 20+ platforms
Rule 3
"You can't track or measure direct mail performance"
USPS Intelligent Mail tracking + personalized QR codes = full attribution
Rule 4
"Direct mail requires minimum quantities and huge monthly batches"
Send one piece or 10,000—precise, personalized and automated
Rule 5
“Direct mail is hard to budget, reconcile and prove ROI”
Pricing controls for the same cost, no matter how many you send
Direct Mail That Looks, Acts, And Feels Like Digital
Direct Mail Built for Modern Marketing Teams
Whether you’re a SaaS growth marketer, a nonprofit campaign manager, or an agency running campaigns for clients, you need tools built for the speed and sophistication of today’s marketing landscape.
Seamless integration means direct mail becomes another automated touchpoint in your customer journey, not a separate, disconnected project that requires its own timeline and budget approval.
Proven Results From Real Customers
90% reduction
in campaign launch time
3x higher response rates
through better targeting and personalization
Complete attribution modeling
with CRM integration
Lower cost per acquisition
with automation and efficiency
What Our Customers Are Saying
“We have certainly ramped up since switching to Postalytics, one because of ease of use, and two because of the results that we’ve seen since the switch. We’ve been very pleased and direct mail is one of the marketing team’s biggest channels.”
— Danielle Sprague, Director of Acquisition Marketing, IQ Fiber
“Digital advertising is great, but it doesn’t always connect with certain segments of the population that we really need to reach. With direct mail, we could get pretty targeted around where people live and around the different strategic audiences that we knew we wanted to mobilize.”
— Meghan Holden, Director of Marketing and Communications, The Connecticut Project
“It’s easy to overlook classic offline tactics in the digital world, but just because they’re tracked differently than digital ads doesn’t make them any less useful. Direct mail has been a game-changer for our campaigns. It creates an entourage effect and can be hyper-targeted and personalized, often more so than digital channels.”
— Mandy Thompson, CEO, Digital Reach Online Solutions & Nonprofit Tech Shop
Dennis Kelly
The Future of Direct Mail is Here
The marketing world has moved beyond the old rules of channel separation and manual processes. Email, social, and paid channels are now automated, integrated, and trackable.
Direct mail should be, too.
We’re leading a movement that recognizes the untapped potential of direct mail in the modern marketing mix. Postalytics combines the tangible impact of physical mail with the speed, data, and personalization of digital marketing to deliver results that neither can achieve on their own.
Ready to see what direct mail looks like when it's finally built for the way you actually work?
Sign up for a free account and join the direct mail automation movement.