Direct Mail Automation
The smart way to do direct mail marketing
Send AutomatedDirect Mail In Record Time
Learn How – Quick Video
Why Do Savvy Marketers Use Postalytics®?
Integrated direct mail campaigns literally take minutes, rather than weeks to produce.You’ll be informed on the delivery and response status of each piece you send. It’s all synced to your CRM or Marketing Automation to complement your email and digital marketing.
Deliver Your Message Directly—To Stand Out
- Business people receive over 120 emails per day. The average Gmail account contains over 8,000 messages.
- All of your competitors are pounding the inbox 24/7.
- Postalytics® helps you stand out by delivering personalized messages directly into the hands of your audience to form a deeper impression than email alone.
Track, Trace And Measure Impact
- Advances in offline delivery and online response tracking provide clarity and insight into the impact of every Postalytics® campaign.
- You’ll know the delivery status of every piece of mail—whether it is delivered, forwarded or returned.
- Our patent-pending direct mail audience tracking provides a detailed understanding of how your audience responds and converts online
Smart Mailing Lists Get Better Response
- Easy list importing filters out bad addresses by checking USPS databases before you send.
- Import unlimited lists from all of your sources, including events, tradeshows, conferences, salespeople and data vendors. There are no restrictions and no extra costs.
- Test your audiences and schedule multi-touch campaigns with lists that become reusable assets.
Leverage Your Marketing and CRM Platforms In A New Channel
- Configure HubSpot, Salesforce or Zapier workflows to automatically send postcards or letters to email non-responders.
- Use pURLs and patent-pending direct mail tracking with your landing pages and forms, where mail recipients turn into leads and customers.
- Easily construct multi-channel/multi-touch campaigns by sending triggered emails when mail is delivered or your targets respond.
- Kick off the onboarding process with personalized thank you notes and letters from executives and salespeople.
"Increased effectiveness of drip campaigns" Rachel K., Director of Content Health, Wellness and Fitness, 51-200 employees "Love how customizable Postalytics cards are! You can change your target audience, design, CTA, etc all with a simple click. Makes it so much easier to send drip campaigns and increase their success." "We used Postalytics to target visitors to specific pages on our website and sent them a VIP offer in the mail for a related service. We experimented with a few different campaigns and enjoyed watching the return." Likelihood to Recommend: 8/10
Certified Capterra Review: ACAC Health ClubsACAC Fitness & Wellness Centers
"Direct Mail Automation" Industry, Company Size: Insurance, 51-200 employees Used Product For: Less Than 6 Months "Pros: How quickly we can design and send. Fair pricing too." Likelihood to Recommend: 8/10
Certified Capterra Review – Insurance IndustryCapterra Vendor Review Site
"Changes The Way We Will Do Direct Mail" Information Services, 201-500 employees Used Product For: Less Than 6 Months "It's very practical. Easy to navigate throughout each step along the process, and overall it opens unique multi-channel marketing initiatives." "We needed a way to update postcards (fonts, colors, etc) quickly and easily, and Postalytics met all of our requirements." Likelihood to Recommend: 9/10
Information Services – Certified Capterra ReviewCapterra Vendor Review Site
Industry, Company Size: Computer Software, 11-50 employees Used Product For: 1-2 years "Postcard process was greatly improved by Postalytics." "The interface is so intuitive it's simplified our weekly postcard campaign process." Likelihood to Recommend: 10/10
Computer Software Industry – Verified Reviewer CapterraCapterra Vendor Review Site
“Postalytics allows users to manage direct mail in a way that reduces excess sends and saves time. Integrating Postalytics into marketing automation workflows allows for personalized, multi-touch campaigns to specific audiences that blind mailings would not be able to achieve.”
Zogics Postalytics Case StudyZogics
"Valuable Marketing Avenue" Dustin G. Senior Business Development Architecture & Planning, 11-50 Employees "It works with both online design and offline designs making customization and A/B Testing work pretty well." "The prints are very high quality and idea of custom printed personal URLs for each recipient is a great idea. Their online tracking dashboard is great." Likelihood to Recommend: 8/10
True Grid Pavers Capterra ReviewTrueGrid Pavers
“Postalytics is a foolproof way to reach our catering clients that don’t respond to email. It has changed the way we drive online orders.”
Pete MinichCEO, Fresh City Catering
“Postalytics has changed the way that we use HubSpot. We focus on our highest value targets with triggered direct mail. It drives great response, and we’ve even gotten compliments for sending personal letters to new leads.”
Gregory SullivanSVP and Chief Growth Officer, Sigma Marketing Insights