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Direct Mail Marketing Tech, Tools & Tips – Postalytics Blog

January 9, 2023 by Dennis Kelly

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Sending Your First Mail Campaign

Sending your first direct mail campaign can feel like a hefty experience.  Luckily, with Postalytics, you can launch a campaign quickly and effectively in 3 simple steps: Direct mail automation brings much more than a seamless process and speed. Think about having all the capabilities … Read more about Sending Your First Mail Campaign

January 8, 2023 by Dennis Kelly

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USPS Tracking Not Updating? Here’s Why

Feeling overwhelmed with all the USPS tracking statuses? You're not alone. USPS shipment tracking is not updating during transit - what went wrong? As a direct mail automation & bulk mail service, we understand the importance of knowing what USPS status codes mean for your post. We help … Read more about USPS Tracking Not Updating? Here’s Why

December 20, 2022 by Dennis Kelly

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Klaviyo Direct Mail Integration HighLevel Integration V2 Now Live

The newest release of Postalytics is focused on integrations. We're very excited to announce that a new version of Postalytics is now live, featuring a new integration with Klaviyo and version 2.0 of our HighLevel integration. Those of your who follow Postalytics know that we're laser … Read more about Klaviyo Direct Mail Integration HighLevel Integration V2 Now Live

December 9, 2022 by Dennis Kelly

How to Plan for Mail Postage Changes

How to Plan for Mail Postage Changes

Until recently, the US Postal Service changed postage rates once a year. Typically, the overall increases were capped, and mailers could count on postage changes in January, usually learning about the upcoming rates in October of the previous year. Because of rulings by the Postal Regulatory … Read more about How to Plan for Mail Postage Changes

November 29, 2022 by Dennis Kelly

Bifold Self Mailers In Postalytics

Bifold Self-Mailers Now Live

We're very excited to announce that high ROI bifold self-mailers are now live within Postalytics. Self-mailers are a high performing direct mail format that combine the best qualities of postcards and letters in a single format. The new bifold self-mailers introduce some new concepts into the … Read more about Bifold Self-Mailers Now Live

November 29, 2022 by Dennis Kelly

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Postalytics Podcast: Dennis Kelly & Stephen Halasnick

PRESS RELEASE November 25, 2022 How and When to Pivot Your Business Featuring Dennis Kelly on The Entrepreneur MBA Podcast Pivoting is a key strategy in business, but unfortunately, many small business owners tend to wait too long to implement it. Pivoting your business allows you to … Read more about Postalytics Podcast: Dennis Kelly & Stephen Halasnick

November 18, 2022 by Dennis Kelly

How Non-Profits Raise Money via Direct Mail

How do Non-Profits Raise Money via Direct Mail

Direct mail works well for non-profit and charitable organizations because mail is an effective method of cultivating relationships that yields high response rates — and organizations raise needed funds in the process! Targeted letters and postcards are “touchpoint” tools that any marketer can … Read more about How do Non-Profits Raise Money via Direct Mail

November 18, 2022 by Dennis Kelly

Do Long Sales Letters Still Work

Do Long Sales Letters Still Work?

Marketers packs sales channels full of emails, social media, text messaging, phones, and all other means to prospect for clients.  It sometimes feels like a game of chance to get a message in front of the right eyeballs at the right time, for the ideal number of times.  One channel that … Read more about Do Long Sales Letters Still Work?

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