There’s one thing all marketers agree on – personalization drives success. pURL direct mail marketing is a time tested way of introducing personalization that spans physical and digital channels. Previously, making your direct mail campaigns personalized was time and resource heavy. But with the … Read more about Maximize Direct Mail ROI with pURL Direct Mail Marketing
The Complete Guide to Direct Mail Campaign Tools
While direct mail is a less common method of reaching your leads and customers, statistics prove it’s far more effective. But here’s the catch: creating a great direct mail campaign isn’t as easy as picking an image from Canva and sending it in the post. It’s about creating the right … Read more about The Complete Guide to Direct Mail Campaign Tools
Mastering Direct Mail List Management: Tips & Tools
If your direct mail campaigns are delivering great results, chances are you’re managing multiple targeted lists to reach the right audience. As your business grows, efficient direct mail list management becomes essential for maintaining accuracy and maximizing impact. With an increasing number of … Read more about Mastering Direct Mail List Management: Tips & Tools
Direct Mail for SaaS Companies Unlocks Growth
In a digitally overloaded Software as a Service (SaaS) world, direct mail letters, postcards and self-mailers stand out. Some of the biggest names in technology serve as reminders that direct mail for SaaS can be a powerful addition to tech driven marketing efforts. Yet, nearly midway through … Read more about Direct Mail for SaaS Companies Unlocks Growth
The Complete Guide To Direct Mail Creative Tools
Have you ever received a direct mail that made you want to drop what you were doing to open it immediately and find out what was inside? That’s the power of a great direct mail design. An effectively designed direct mail piece, with the right colors, imagery and format, helps you drive … Read more about The Complete Guide To Direct Mail Creative Tools
8 Top Postcard Ideas For Marketing Your Business
Postcard marketing can be an exceptionally useful channel for businesses looking to get their company or products in front of their target audience. Follow our top 8 postcard ideas for marketing your organization, and you'll likely have stronger than average results in your upcoming campaigns. … Read more about 8 Top Postcard Ideas For Marketing Your Business
7 Graphic Design Tips for Small Businesses
Direct mail is a very successful marketing tool for all businesses. Even small firms that may not have access to professional design skills can take advantage of postcards and letters to increase their marketing reach and boost client engagement. A few basic design rules can get small businesses … Read more about 7 Graphic Design Tips for Small Businesses
Direct Mail Marketing: The Revenue Stream Your Agency Has Been Missing
Despite suffering a setback during the pandemic, statistics show that advertising and marketing agencies in the U.S. still saw a 13.5% increase in revenues in 2021 compared to the previous year. But, with a thriving market comes increased competition, and to continue bringing in new customers and … Read more about Direct Mail Marketing: The Revenue Stream Your Agency Has Been Missing