Direct mail personalization tools and integrations are two of the most commonly used categories of features of Postalytics. We've invested heavily in both categories, and our most successful customers often use them. That's why we're excited to announce that we've launched two highly anticipated … Read more about Personalization with Variable Images and HighLevel Integration Now Live
Direct Mail vs. Email: Who’s The ROI Winner?
Decision makers are always on the lookout for the goldilocks between marketing costs and ROI. Marketers are likely to pay twice as much for executing direct mail campaigns than using email marketing. Between the costs of buying paper, printing, and postage, not to mention inflation and supply … Read more about Direct Mail vs. Email: Who’s The ROI Winner?
Sending Your First Mail Campaign
Sending your first direct mail campaign can seem like a hefty experience. Luckily, with Postalytics, you can launch a campaign quickly and effectively in 3 simple steps: Upload or use the drag-and-drop template builder for your creativeConnect to your data source via Postalytics … Read more about Sending Your First Mail Campaign
7 Best Higher Education Marketing Strategies Right Now
As a direct mail automation platform, we analyzed higher education marketing strategies to help you recruit exceptional students, build a timeless legacy, and reach institutional goals. Marketing higher educational institutions are just as essential as marketing any other business. Beyond the … Read more about 7 Best Higher Education Marketing Strategies Right Now
How to Get the Most Bang for Your Direct Marketing Buck
Are you wondering how to get the most bang for your marketing buck? You’re not alone. As the postcard marketing & mail automation platform, we spend a lot of time analyzing channels that generate the best returns on investment (ROI). Many marketers favor email over postal mail because … Read more about How to Get the Most Bang for Your Direct Marketing Buck
Healthcare Marketing Strategies That Absolutely Work in 2022
As a leading direct mail marketing platform, we spend a lot of time analyzing top marketing strategies in competitive industries, like healthcare services. Healthcare requires compelling marketing strategies and modern-day technology to build trust with your patients and customers. Healthcare … Read more about Healthcare Marketing Strategies That Absolutely Work in 2022