Nonprofits face increasing pressure to modernize their fundraising strategies. The direct mail campaigns of yesterday have been transformed, and today’s omnichannel approach blends print and digital to optimize donor engagement. In a recent episode of the Print to Pixel podcast, Sal Salpietro of … Read more about The Intersection of Technology and Fundraising: Insights from Sal Salpietro of Fundraise Up
2025 Canada Post Price Increases: No Impact on Postalytics
On Monday, January 13th, 2025, Canada Post will implement its latest postage rate increase, impacting marketers and nonprofit organizations that rely on direct mail campaigns across the country. While this news might cause concern for businesses and organizations working within tight budgets, … Read more about 2025 Canada Post Price Increases: No Impact on Postalytics
USPS Observes National Day of Mourning: Mail Delivery Updates
The United States Postal Service (USPS) will observe the National Day of Mourning on Thursday, January 9th, 2025, resulting in the suspension of mail delivery and retail operations nationwide. This action is in keeping with the tradition of honoring past presidents and providing employees an … Read more about USPS Observes National Day of Mourning: Mail Delivery Updates
Announcing Mailing Opt-Out Link and Global Account Suppression Features
Postalytics is excited to announce the launch of two powerful features—the Mailing Opt-Out Link and Global Account Suppression Lists. These tools not only enhance the flexibility of your direct mail campaigns but also empower your organization to achieve higher ROI, improve customer experience, and … Read more about Announcing Mailing Opt-Out Link and Global Account Suppression Features
Understanding California SB 1096: What Direct Mail Marketers Need to Know
Guest Post by Christopher Santomassimo, Outside General Counsel™ at OGC Solutions® LLP California's recently enacted Senate Bill 1096 (SB 1096) introduces significant changes to the regulatory landscape for direct mail marketers. Signed into law by Governor Newsom on June 14, 2024, and set to … Read more about Understanding California SB 1096: What Direct Mail Marketers Need to Know
December 2024 Postalytics Software Update: What’s New and What’s Next?
As the holiday season approaches, Postalytics has unveiled a game-changing December 2024 product update, bringing advanced new tools to the leading direct mail automation platform. Designed to enhance user experience and functionality, this update includes a revamped Mailing List and Audience … Read more about December 2024 Postalytics Software Update: What’s New and What’s Next?
Transforming Nonprofit Fundraising: Insights from Erik Tomalis of Virtuous
In today’s rapidly evolving landscape, nonprofits face unprecedented challenges and opportunities. Erik Tomalis of Virtuous, their Chief Evangelist and Director of Business Development, recently shared his insights on the Print to Pixel podcast hosted by Dennis Kelly, CEO of Postalytics. With over … Read more about Transforming Nonprofit Fundraising: Insights from Erik Tomalis of Virtuous
Postalytics Webinar: Marketing Operations in 2025
Marketing operations often work behind the scenes, quietly powering the campaigns and strategies that drive business success. Yet, this vital function rarely gets the recognition it deserves. That’s why Postalytics is thrilled to sponsor an exclusive webinar on December 11th, 2024, designed to shine … Read more about Postalytics Webinar: Marketing Operations in 2025