Elevate Your Marketing
Send Personalized Letters Today
Want to stand out in today’s digital world? Personalized letters can make all the difference in your direct mail strategy.
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Trusted by thousands of companies
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No mailing caps
3,000+ integrations
Grab Attention with Personalized Letters
Generic direct mail marketing is out of fashion. People want their direct mail to speak to them and show that you value their business.
With Postalytics, personalization is easy. Our powerful personalization features get it done for you without any manual work.
Personalize Letters with Variable Data
Do you want to address recipients by their names in your letters? Or do you want to showcase different imagery for different locations?
Postalytics’s variable data feature allows you to personalize letters at scale, improving response rates and conversions.
Leverage the Power of pURLs
Why stop at personalizing your letters? By leveraging pURLs, you can personalize your recipient’s entire online experience.
With pURLs in Postalytics, you can personalize landing pages for each recipient – an effective strategy for companies looking to create integrated campaigns by combining direct and digital marketing.
Use Personalized Imagery
Are you a real estate company wanting to show different properties or a non-profit wanting to showcase different causes? With Postalytics, you can easily personalize imagery.
Using our personalization features, select different images for different mailing lists and let our platform do the work for you.
Choose the Right Plan for You
Start with a free account today. No credit card required.
No need to cancel your account as you will always have a free account with Postalytics.
Pro & Agency Plan
✅ Lowest Per-Piece Price
✅ Unlimited White Labeled Client Accounts & Margin
✅ Easy Management Tools
Personalized Marketing
Schedule and send personalized letters to drive leads, referrals & customers
Request a demoAll teams love Postalytics
Supercharge your team with direct mail automation. Postalytics is made for on-demand marketing that will satisfy any team.
Marketing
Find out how marketers use direct mail to beat the game and stay top of mind.
Small Businesses
Find out how SMBs generate leads with easy and powerful direct mail tools.
Agencies
Find out how agencies leverage CRM data to slash cost per customer.
Non-Profit
Find out how non-profits raise funds and advance social change.
Financial Services
Find out how financial services generate more leads and keep their clients happy.
Real Estate
Find out how real estate agents delight prospects and close more deals.
Retail & Ecommerce
Find out how shops use direct mail to win and retain loyal customers.
Insurance
Find out how insurance companies personalize their offers to win more customers.
Education
Find out how schools use direct mail to fill their classrooms.
Healthcare
Find out how healthcare professionals stay connected with personalized mailing.
Local Services
Find out how plumbers, handymen, and HVAC proffessionals get 10x more calls.
Law
Find out how lawyers stay top of mind with targeted direct mail.
Postalytics integrates with your favorite tech
Discover 3,000+ direct mail integrations developed to help marketers
Get Inspired By
Find out how Postalytics customers outperform their competition with direct mail
JM Sells Law
Personalized direct mail via Zapier integration drives dramatic results for this law firm
Learn moreFrequently Asked Questions
Can direct mail be personalized?
Yes, direct mail can be personalized through the use of mailing lists and custom designs. With Postalytics, you can easily import your customer data, design custom letters, and track the success of your campaigns in real time.
How do you personalize direct mail letters?
You can personalize direct mail letters by addressing recipients by name, referencing past purchases or interactions, and tailoring the content to their interests or demographics. Use personalized offers, dynamic content, and variable images that resonate with the recipient. Adding a handwritten note or signature can also enhance the personal touch and increase engagement.
What are the benefits of personalized direct mail?
Personalized direct mail increases engagement by making recipients feel valued and understood. It boosts response rates, improves customer loyalty, and enhances the effectiveness of marketing campaigns. Tailoring content to individual preferences can lead to higher conversion rates, better return on investment, and stronger customer relationships.
How to make direct mail more effective?
To make direct mail more effective:
- Target the right audience with accurate data and segmentation.
- Use eye-catching design, compelling headlines, and clear calls to action.
- Personalize content to resonate with recipients and offer incentives.
Combining direct mail with digital marketing can also enhance overall impact.
How do you personalize direct mail at scale?
Postalytics allows you to automate and customize direct mail campaigns using variable data printing. It integrates with CRM systems, enabling personalized content based on customer data. With templates, tracking, and analytics features, you can efficiently create and manage large-scale personalized mailings while monitoring their performance.
Our Customers Say It Best
“I’ve worked with direct mail before, but never anything like Postalytics. It’s very versatile and customizable, and they keep improving it!”
Mark – Marketer at The Member Closing Center (MCC)
Are you ready to send personalized letters today?
Take your direct mail strategy to the next level with Postalytics. Sign up for a free account today and start sending personalized letters.
Nuclear Care Partners
Personalization at scale drives healthcare engagemen
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The Member Closing Center
Drive credit union refinancing with personalized mailers
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Sigma Marketing
Triggered letters from HubSpot bring 100% more leads
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