In this increasingly digital world, you might easily overlook a channel that offers the strongest marketing ROI – direct mail marketing. The best part is that direct mail marketing is so underused and unsaturated that you can use it as a new business edge, lead generator, and so much more. … Read more about 64 Direct Mail Statistics Marketers Should Know in 2025
How Engagement Fundraising Is Revolutionizing Major Gift Strategies (And Why Direct Mail Is Critical to Success)
Nonprofit fundraisers are still following rules that don't apply anymore. While many organizations continue chasing small donors through traditional transactional approaches, smart fundraisers are discovering that engagement fundraising is the key to unlocking major gift potential—and direct mail … Read more about How Engagement Fundraising Is Revolutionizing Major Gift Strategies (And Why Direct Mail Is Critical to Success)
Fundraising with Omni-Channel Marketing with Greg Warner #40
In this episode of Print to Pixel, Dennis Kelly speaks with Greg Warner, founder of MarketSmart, about the evolution of omni-channel marketing and its impact on fundraising. They discuss the importance of removing friction from the giving process, the philosophy behind engagement fundraising, and … Read more about Fundraising with Omni-Channel Marketing with Greg Warner #40
Texting Donors and Building Omnichannel Fundraising with Wendy Husman #39
In this episode of Print to Pixel, Dennis Kelly speaks with Wendy Marinaccio Husman, Vice President at Mal Warwick Donordigital, about the intersection of omnichannel marketing and nonprofit fundraising. They explore Wendy's journey in the nonprofit sector, the rise of peer-to-peer texting as a … Read more about Texting Donors and Building Omnichannel Fundraising with Wendy Husman #39
Strategies for Hunting with Cold Outreach with James Milsom #35
In this episode of Print to Pixel, Dennis Kelly speaks with James Milsom, Head of Marketing at Hunter.io, about the evolving landscape of cold outreach and how nonprofits can apply B2B strategies to boost engagement. James shares his unique journey from studying law to leading marketing teams, and … Read more about Strategies for Hunting with Cold Outreach with James Milsom #35
Why Online Postcard Printing and Mailing Beats Traditional Methods—And How Automation Makes It Unstoppable
Marketers are still managing postcard campaigns like it’s 1999—swapping spreadsheets, chasing down vendors, and hoping everything runs on schedule. But here’s the reality: you don’t need to accept outdated workflows anymore. Online postcard printing and mailing, powered by direct mail … Read more about Why Online Postcard Printing and Mailing Beats Traditional Methods—And How Automation Makes It Unstoppable
2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know
In a year when AI, CTV, and Retail Media Networks are grabbing headlines, you might assume that traditional marketing is fading fast. Not so, says the 2025 Nielsen Annual Marketing Report—and if you're a marketer at a business, nonprofit, or an agency partner serving these groups, the findings are … Read more about 2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know
How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing
What if authentic customer testimonials could be captured at scale, automatically, and seamlessly integrated into your omnichannel marketing campaigns? Michael Hoffman, CEO of Gather Voices, sat down with Postalytics CEO Dennis Kelly on the Print to Pixel podcast to discuss how community-driven … Read more about How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing