Postalytics

Direct Mail Automation

by

Why Online Postcard Printing and Mailing Beats Traditional Methods—And How Automation Makes It Unstoppable

Marketers are still managing postcard campaigns like it’s 1999—swapping spreadsheets, chasing down vendors, and hoping everything runs on schedule. But here’s the reality: you don’t need to accept outdated workflows anymore. Online postcard printing and mailing, powered by direct mail … Read more about Why Online Postcard Printing and Mailing Beats Traditional Methods—And How Automation Makes It Unstoppable

by

2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know

In a year when AI, CTV, and Retail Media Networks are grabbing headlines, you might assume that traditional marketing is fading fast. Not so, says the 2025 Nielsen Annual Marketing Report—and if you're a marketer at a business, nonprofit, or an agency partner serving these groups, the findings are … Read more about 2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know

by

How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing

What if authentic customer testimonials could be captured at scale, automatically, and seamlessly integrated into your omnichannel marketing campaigns? Michael Hoffman, CEO of Gather Voices, sat down with Postalytics CEO Dennis Kelly on the Print to Pixel podcast to discuss how community-driven … Read more about How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing

by

Product Update: Business Reply Mail Envelope Support Is Now Live in Postalytics

Postalytics now supports Business Reply Mail Envelopes (BREs)—a powerful new way to increase response rates by removing every obstacle between your message and your audience’s action. Even better? Postalytics now offers both Business Reply Envelopes and Courtesy Reply Envelopes (CREs). You … Read more about Product Update: Business Reply Mail Envelope Support Is Now Live in Postalytics

by

Unlocking the Power of Data Science for Direct Mail Marketing: Insights from Brian Stacey on the Print to Pixel Podcast

In the latest episode of the Print to Pixel podcast, we had the privilege of speaking with Brian Stacey of Decision Science. Brian is a thought leader in leveraging data science for direct mail marketing to enhance marketing strategies, and he shared game-changing insights on how marketers, … Read more about Unlocking the Power of Data Science for Direct Mail Marketing: Insights from Brian Stacey on the Print to Pixel Podcast