Direct mail isn't just surviving the holiday rush—it's thriving. But here's what most marketers get wrong: they're still planning for a postal system that hasn't existed in years. The reality? USPS has invested nearly $20 billion in modernization over the past four years, transforming how they … Read more about 2025 Holiday Season Direct Mail Delivery Scheduling
Postalytics and Calix Bring Automated Direct Mail to the Calix Engagement Cloud
Postalytics and Calix Bring Automated Direct Mail to the Calix Engagement Cloud ROCKLAND, MA – October 20, 2025 — Postalytics, the leading direct mail automation platform, today announced its new integration with the Calix Engagement Cloud, enabling Broadband Service Providers (BSPs) to … Read more about Postalytics and Calix Bring Automated Direct Mail to the Calix Engagement Cloud
Gabe Petersen of Calix on Transforming BSP Marketing: From Speed Wars to Brand Engagement
The broadband industry has been selling internet the same way for decades. Gabe Petersen of Calix says it's time to rewrite the rules. For years, broadband service providers (BSPs) have competed on two things: speed and price. But as fiber networks overlap and competition intensifies, that … Read more about Gabe Petersen of Calix on Transforming BSP Marketing: From Speed Wars to Brand Engagement
Lessons in Broadband Marketing from Jarie Bolander of Decision Counsel
In a recent Print to Pixel podcast episode, Postalytics CEO Dennis Kelly spoke with Jarie Bolander of Decision Counsel, a go-to-market strategist who’s helping broadband service providers (BSPs) rethink growth in an increasingly competitive industry. As Executive Strategist and General … Read more about Lessons in Broadband Marketing from Jarie Bolander of Decision Counsel
Postalytics at Calix Connexions 2025: Showcasing Direct Mail Automation for Broadband Providers
October 18 – 21, 2025 | Wynn Las Vegas Resort and Spa | Booth #107 The Calix Connexions 2025 Conference is where broadband leaders gather to discover new ways to drive growth, engagement, and customer success. This year, Postalytics is proud to be on the floor as an official Calix partner, … Read more about Postalytics at Calix Connexions 2025: Showcasing Direct Mail Automation for Broadband Providers
Why Is Direct Mail Automation More Effective? Insights from the Business Growth Spotlight Podcast
Postalytics CEO Dennis Kelly recently sat down with Heidi Schalk of the Business Growth Spotlight podcast to answer a question that's reshaping modern marketing: Why is direct mail automation more effective than traditional approaches? For marketers at mid-sized organizations, nonprofits, and … Read more about Why Is Direct Mail Automation More Effective? Insights from the Business Growth Spotlight Podcast
USPS January 2026 Postage Increase Postponed
USPS Holds January 2026 Postage Rates Steady—But Smart Marketers Are Already Planning Ahead with Direct Mail Credits. The USPS just announced what many marketers have been hoping for: no postage rate increase in January 2026. Postmaster General David Steiner confirmed that First-Class Mail … Read more about USPS January 2026 Postage Increase Postponed
Canada Post Strike September 2025
We woke this morning to the news that the Canadian Union of Postal Workers (CUPW) walked off the job in response to the government's proposed changes to Canada Post's operating model. At this time, Canada Post is not accepting new mail into the mailstream, and mail that is currently in the delivery … Read more about Canada Post Strike September 2025