Postalytics

Direct Mail Automation

by

Is Your Nonprofit Afraid of AI? Charly Jarrett Tell Us Why It Shouldn’t Be

Nonprofit leaders are being told that artificial intelligence is a high-risk gamble—that it’s an energy-guzzling, data-leaking technology that will make their fundraising feel inauthentic and could render their teams obsolete. But what if that’s completely wrong? What if AI is actually the most … Read more about Is Your Nonprofit Afraid of AI? Charly Jarrett Tell Us Why It Shouldn’t Be

by

2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know

In a year when AI, CTV, and Retail Media Networks are grabbing headlines, you might assume that traditional marketing is fading fast. Not so, says the 2025 Nielsen Annual Marketing Report—and if you're a marketer at a business, nonprofit, or an agency partner serving these groups, the findings are … Read more about 2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know

by

How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing

What if authentic customer testimonials could be captured at scale, automatically, and seamlessly integrated into your omnichannel marketing campaigns? Michael Hoffman, CEO of Gather Voices, sat down with Postalytics CEO Dennis Kelly on the Print to Pixel podcast to discuss how community-driven … Read more about How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing

by

What Is CASS? How Postalytics Uses USPS Address Validation to Deliver Smarter Direct Mail

In the world of direct mail, accuracy is everything. Every misdirected postcard or undeliverable letter doesn’t just waste budget—it erodes trust, reduces ROI, and leaves marketing teams in the dark. That’s where CASS comes in. At Postalytics, we use the USPS CASS system to ensure that your … Read more about What Is CASS? How Postalytics Uses USPS Address Validation to Deliver Smarter Direct Mail

by

Postalytics Is Headed to New Orleans: Proud Sponsor of the 2025 NTCA Marketing and Sales Conference

At Postalytics, we don’t just believe in the future of direct mail—we’re building it. And this May, we’re bringing that bold energy to New Orleans as a proud sponsor of the 2025 NTCA Marketing and Sales Conference, happening May 4–7. This event is the pulse point for marketing and sales … Read more about Postalytics Is Headed to New Orleans: Proud Sponsor of the 2025 NTCA Marketing and Sales Conference

by

Product Update: Business Reply Mail Envelope Support Is Now Live in Postalytics

Postalytics now supports Business Reply Mail Envelopes (BREs)—a powerful new way to increase response rates by removing every obstacle between your message and your audience’s action. Even better? Postalytics now offers both Business Reply Envelopes and Courtesy Reply Envelopes (CREs). You … Read more about Product Update: Business Reply Mail Envelope Support Is Now Live in Postalytics