Watch as acclaimed Chief Creative Officer Nancy Harhut and Postalytics CEO Dennis Kelly discuss ways that Postalytics clients are using direct mail to improve multi-touch campaign response rates. Nancy, one of the most successful creative directors in the world, demonstrated how the most successful … Read more about Direct Mail Delivers Double Digit Response Rates
The B2B Direct Mail Comeback With B2B direct mail marketing coming back into vogue, many marketers are either reacquainting themselves or learning about direct mail for the first time. New technology is blowing up, making personalized B2B postcards and letters easy to produce, mail and track … Read more about B2B Direct Mail Marketing – Infographic
The Postalytics direct mail automation tool is the brainchild of the team at Boingnet. Our software has been used for years to help direct mailers personalize and measure the online impact of direct mail marketing campaigns - we have had a lot of success doing so. Boingnet has helped thousands of … Read more about Why Direct Mail Automation? Why Now?