Feeling lost about the upcoming Black Friday craze? You’re not alone. As the marketing automation platform for small businesses, we spend a lot of time researching the top Black Friday ideas. There are several tools, strategies, and marketing platforms that a small company can use to make the … Read more about Top Black Friday Ideas For Small Businesses In 2023
When You Should Absolutely NOT Send Direct Mail
A direct mail campaign that falls flat isn't just a blow to the ego, but a hit to your marketing budget, too. A campaign can yield unsatisfactory results for lots of reasons, such as an untargeted list or an unconvincing offer. But the problem might also be related to when you’re sending the … Read more about When You Should Absolutely NOT Send Direct Mail