Direct mail marketing has been perhaps the most reliable marketing channel for businesses of all sizes for decades. Recent technology advances have changed the "direct mail how to" to make it far more effective, easy and integrated than the old manual processes marketers used to … Read more about Direct Mail How To: 8 Ways That Technology Is Updating A Marketing Mainstay
Why You Need To Include Direct Mail To Boost Your Inbound Marketing ROI
Marketers that have been able to achieve high levels of inbound marketing ROI are always looking for an edge. A new channel through which they can attract, engage and delight their ideal prospects. New tactics that can help them to bump up conversion rates. thing that can help them deliver value to … Read more about Why You Need To Include Direct Mail To Boost Your Inbound Marketing ROI
6 Powerful Direct Mail Campaign Ideas That Work With Email
So, you’re interested in trying out a direct mail campaign, but you aren’t sure where to start. It makes sense. You’re smart to take advantage of the fact that direct mail response rates are at historic highs. From crowded inboxes to the trust and authenticity that buyers assign to direct mail, … Read more about 6 Powerful Direct Mail Campaign Ideas That Work With Email
Direct Mail Services: 6 Reasons Why You Should Automate
Type “direct mail services” into a search engine and you’ll see paid ads and organic listings from dozens of direct mail printing and mailing services providers. They all kind of look and act the same. You’ll see what are mostly small businesses that have print and mail equipment and experienced … Read more about Direct Mail Services: 6 Reasons Why You Should Automate
WEBINAR: WHO WOULDN’T WANT DOUBLE DIGIT RESPONSE RATES?
Webinar RSVP We all have them, those epic campaign fails that now make your palms sweat at the very idea of your next campaign. Selecting the right tactics means being ruthless with yourself and your team on the criteria, the resources and the approach you take, executing only those tactics that … Read more about WEBINAR: WHO WOULDN’T WANT DOUBLE DIGIT RESPONSE RATES?
Why Direct Mail Automation? Why Now?
The Postalytics direct mail automation tool is the brainchild of the team at Boingnet. Our software has been used for years to help direct mailers personalize and measure the online impact of direct mail marketing campaigns - we have had a lot of success doing so. Boingnet has helped thousands of … Read more about Why Direct Mail Automation? Why Now?