9 in 10 marketers say that marketing automation helps them achieve their objectives. With businesses competing in a crowded market, it's no surprise that marketing automation has become popular. With automation, teams can get work done quickly and focus on high-value activities. Marketo … Read more about Exploring Marketo: Advancing Marketing Strategies with Innovative Tools
Decoding Klaviyo Pricing: Is it Worth it?
Email and SMS marketing are effective channels for generating leads, engaging customers, and promoting products or services. Businesses are always looking for tools to make creating email and SMS campaigns easy. One such email marketing automation tool is Klaviyo. It offers many features and … Read more about Decoding Klaviyo Pricing: Is it Worth it?
Understanding Webhooks: How They Power Real-Time Marketing Insights with Postalytics Integration
With businesses using so many tools, connecting them to each other is every business’s priority. After all, you don’t want to create data silos and inefficient workflows. Webhooks are one way to do that. They allow you to have real-time data in different tools and send automated messages or … Read more about Understanding Webhooks: How They Power Real-Time Marketing Insights with Postalytics Integration
QR Codes for Marketing: How to Drive Even More Leads This Year
QR codes have come a long way since they were developed in the early 1990s to track individual components in car factories. They were once called a dying fad. However, with smartphones allowing users to scan QR codes in their native camera app and the pandemic forcing people to look for … Read more about QR Codes for Marketing: How to Drive Even More Leads This Year
Postalytics at the Nonprofit BridgeTECH Conference
July 31st 2024 Nonprofit BridgeTECH Conference Postalytics will be attending the BridgeTECH 2024 Nonprofit technology event We’re changing Fundraising with Technology! The best way for a nonprofit to manage their technology stack is to select the right tools, platforms and people that fit … Read more about Postalytics at the Nonprofit BridgeTECH Conference
How to Connect Salesforce to ActiveCampaign
Are you looking to boost sales? Or do you want to streamline your customer engagement campaigns and create automated workflows? You can achieve this by connecting two powerful platforms – Salesforce and ActiveCampaign. Salesforce-ActiveCampaign integration can help businesses align their … Read more about How to Connect Salesforce to ActiveCampaign
From Concept to Mailbox: Simplifying Direct Mail with Automation Tools by Postalytics
Do you avoid direct mail marketing because it takes too much time and effort? Or do you feel the ROI is not worth it? One reason could be that you’re not using direct mail automation. Automation tools like Postalytics can speed up your campaign production and drive more conversions. If you're … Read more about From Concept to Mailbox: Simplifying Direct Mail with Automation Tools by Postalytics
8 Next-Level Direct Mail Strategies: Leveraging Automation for Impact with Postalytics
Direct mail gets a bad reputation as the service that does nothing but clog your letterbox. Did you know that 57% of Baby Boomers, 45% of Gen X, 41% of Millennials, and 37% of Gen Z would be disappointed if they stopped getting direct mail? Traditional direct mail is still as effective … Read more about 8 Next-Level Direct Mail Strategies: Leveraging Automation for Impact with Postalytics