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Direct Mail Marketing Tech, Tools & Tips – Postalytics Blog

January 27, 2023 by Dennis Kelly

The Intelligent Mail Barcode A Free Tool To Track Direct Mail Campaigns

The Intelligent Mail Barcode: A Free Tool To Track Direct Mail Campaigns

Are you struggling to keep track of your direct mail campaigns? Even worse, are you wasting money on undeliverable mail? You're not alone. As the leading direct mail automation platform, we spend a lot of time studying how mail delivery works. The U.S. Postal Service is well known to … Read more about The Intelligent Mail Barcode: A Free Tool To Track Direct Mail Campaigns

January 13, 2023 by Dennis Kelly

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Top Tips For High Performing Roofing Mailers

After a big storm, the phone starts ringing off the hook. That’s no surprise because roof damage or the potential for more damage creates soaring demand for your roofing services. Then it’s hard work to complete as many jobs as you can before your competitors. That’s until the weather changes and … Read more about Top Tips For High Performing Roofing Mailers

January 12, 2023 by Dennis Kelly

Direct Mail for Home Services Companies

Direct Mail for Home Services: Grow with Personalized Campaigns

As the leading direct mail automation platform, we spend a lot of time exploring how home services can use direct mail to generate leads, attract customers and grow their business. Home services, such as residential snow removal, lawn mowing/landscaping, pool maintenance, gutter cleaning and … Read more about Direct Mail for Home Services: Grow with Personalized Campaigns

January 11, 2023 by Dennis Kelly

Why Fonts Matter in Marketing

Here’s Why Fonts Matter in Marketing

As the leading direct mail automation platform, we spend a lot of time studying fonts that work best in various use cases. A direct mail piece often offers limited real estate, so it’s important that all elements work as hard as possible to engage and convert recipients. Direct mail designers … Read more about Here’s Why Fonts Matter in Marketing

January 9, 2023 by Dennis Kelly

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How Long Does First Class Mail Take?

The United States Postal Service (USPS) offers a range of delivery options when sending mail or packages across the United States. The most common methods are First-Class Mail or Standard Mail- also known as Retail Ground Mail. To make an informed decision about which option is best for you, it … Read more about How Long Does First Class Mail Take?

January 9, 2023 by Dennis Kelly

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Sending Your First Mail Campaign

Sending your first direct mail campaign can feel like a hefty experience.  Luckily, with Postalytics, you can launch a campaign quickly and effectively in 3 simple steps: Direct mail automation brings much more than a seamless process and speed. Think about having all the capabilities … Read more about Sending Your First Mail Campaign

January 8, 2023 by Dennis Kelly

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USPS Tracking Not Updating? Here’s Why

Feeling overwhelmed with all the USPS tracking statuses? You're not alone. USPS shipment tracking is not updating during transit - what went wrong? As a direct mail automation & bulk mail service, we understand the importance of knowing what USPS status codes mean for your post. We help … Read more about USPS Tracking Not Updating? Here’s Why

January 3, 2023 by Dennis Kelly

Best ECommerce Marketing Strategies to Get Ahead

17 Best ECommerce Marketing Strategies to Get Ahead in 2024

As the leading direct mail automation platform, we spend a lot of time analyzing the best eCommerce marketing strategies. The internet is full of eCommerce advice, but most are either outdated or ineffective. You need to choose strategies that can offer impressive results while requiring less … Read more about 17 Best ECommerce Marketing Strategies to Get Ahead in 2024

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Recent Posts

  • 2025 Nielsen Annual Marketing Report Reveals a Surprising Shift Toward Traditional Channels—Here’s What Marketers Need to Know
  • How Michael Hoffman of Gather Voices is Revolutionizing Community-Driven Video for Omnichannel Marketing
  • The 2025 USPS Postage Increase: How Savvy Marketers Are Staying Ahead
  • What Is CASS? How Postalytics Uses USPS Address Validation to Deliver Smarter Direct Mail
  • Postalytics Is Headed to New Orleans: Proud Sponsor of the 2025 NTCA Marketing and Sales Conference
  • Product Update: Business Reply Mail Envelope Support Is Now Live in Postalytics

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