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Direct Mail Marketing Tech, Tools & Tips – Postalytics Blog

November 4, 2024 by Dennis Kelly

Canadians celebrating Christmas season delivery mail

Holiday Season Direct Mail Delivery Canada: How to Plan for Success

The holiday season is a prime time for businesses around the world to reach out and boost sales, and Canada is no exception. As people become more active during this festive period, there is a strong opportunity to connect with customers through effective marketing campaigns. Marketers are … Read more about Holiday Season Direct Mail Delivery Canada: How to Plan for Success

October 31, 2024 by Dennis Kelly

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2024 Holiday Season Direct Mail Delivery Scheduling

2024 has been another year with scrutiny on the USPS and its ability to process huge volumes of mail. Savvy marketers are focusing on holiday season direct mail scheduling and developing a comprehensive direct mail strategy to execute critical promotions, donations, and other … Read more about 2024 Holiday Season Direct Mail Delivery Scheduling

October 28, 2024 by Dennis Kelly

controlling postage cost

Controlling Postage Costs: How Postalytics Helps You Send More for Less

Postage, or the cost of sending mail, can be one of the most significant costs in direct mail campaigns. Even if you have a well-designed and perfectly targeted mail piece, it won’t be cost-effective if you don’t manage postage properly. Postalytics has made sending direct mail easier by using … Read more about Controlling Postage Costs: How Postalytics Helps You Send More for Less

October 24, 2024 by Dennis Kelly

Postalytics Response Center and Updated Campaign Dashboards

Product Update: Response Center and Updated Campaign Dashboards

In the fast-paced world of marketing, the ability to synchronize and track campaign responses across multiple platforms is crucial for optimizing results and improving customer engagement. The new Response Center and updated Campaign Dashboards make this seamless and easy. The Response Center … Read more about Product Update: Response Center and Updated Campaign Dashboards

October 18, 2024 by Dennis Kelly

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Direct Mail Campaign: 4 Easy Steps to Generate Direct Mail Leads

Digital marketers, are you struggling to stand out in an oversaturated online environment? It's easy to overlook a direct mail campaign as a lead generation tool but it may be the missing piece in your marketing strategy. Many marketers face the challenge of cutting through the digital noise and … Read more about Direct Mail Campaign: 4 Easy Steps to Generate Direct Mail Leads

October 15, 2024 by Dennis Kelly

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Email vs Direct Mail: Pick One or Use Both?

As the leading direct mail automation platform, we've had countless conversations with marketers facing the same dilemma: “Should I choose email or direct mail, or can I use both?” It’s a common challenge, especially when every dollar spent needs to show a solid return. We've seen the frustration … Read more about Email vs Direct Mail: Pick One or Use Both?

October 10, 2024 by Dennis Kelly

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Direct Mail Postcard Design: Templates You Can Easily Edit In Postalytics

Are you looking for powerful direct mail postcard templates you can easily edit and reuse in several marketing campaigns? Then you’ve come to the right place. For companies new to direct mail or those looking to scale their efforts, designing effective postcards and mailers can be a challenge. At … Read more about Direct Mail Postcard Design: Templates You Can Easily Edit In Postalytics

October 9, 2024 by Dennis Kelly

Giving Tuesday Ideas to Kickoff the Charity Season

28 Giving Tuesday Ideas to Kickoff the Charitable Season

Giving Tuesday will fall on Tuesday, December 3rd, 2024, and mark the beginning of the charitable season alongside the holidays. Both local and national organizations use this period to help communities fight for their causes.  But in order to help others, nonprofits need to … Read more about 28 Giving Tuesday Ideas to Kickoff the Charitable Season

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