On May 15th, 2019, Postalytics CEO Dennis Kelly presented “Triggered Direct Mail – Spend Less & Get A Better Response” at the 2019 NEDMA Annual Conference at Bentley University in Waltham, MA. The conference was a great success, with powerful keynote speakers and practical breakout sessions.
Postalytics has created a PDF version of the presentation for you to download. Enjoy!
Topics covered include:
Postalytics has great research and new insights on how automated direct mail is changing the way that marketers think. Here’s a few key articles for researching direct mail automation: