Direct Mail Suppression Lists

With suppression lists, maintaining high-quality data practices becomes easy – any records in the mailing list for your campaign that match the suppression list are excluded. 

 

Postalytics ensures you only send direct mail to recipients who are the right fit for your campaign. Stop wasting marketing dollars.

 

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Reduce costs and save time with suppression lists

Sending mail to people who are not the target of a specific campaign wastes resources and results in a negative experience for the recipients.

 

Avoiding this is easy – export data from CRM or an accounting system and create a suppression list in Postalytics.

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Standardize addresses for comparison with CASS

Mailing addresses in different formats? Postalytics uses the CASS system to standardize address formats, making it easier to reformat the addresses on your suppression list to match the mailing lists.

 

The software can identify matches and suppress the corresponding address from the mailing list.

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Manage suppression lists with in-app tools or API

Suppression lists must be maintained as audience preferences and segments keep changing.

 

Our platform makes management easy. Use the application’s controls or the Postalytics API to delete, add, or modify records without hassle.

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Edit, download, append, or delete suppression lists

Suppression lists need to be edited from time to time. Your audience may opt out, or you may need to remove people who want to start receiving direct mail again.

 

Postalytics makes it easy to edit or delete these suppression lists according to your requirements. You can also download these lists for further use.

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No need to cancel your account as you will always have a free account with Postalytics.

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“If you didn’t know you were doing postal mail, you’d think you were running an email campaign while working with Postalytics.”

– Chris Langone, CME Marketing

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