While you might see the U.S. Postal Service as the faces of friendly local postal workers, what you probably don't see is the massive logistics infrastructure that supports USPS operations. The USPS moves about 140 billion pieces of mail each year (that's around 380 million per day!), employs … Read more about The Intelligent Mail Barcode: A Free Tool To Track Direct Mail Campaigns
USPS 2021 Postage Increase
With all of the attention that the USPS has received in 2020, it is probably not a surprise that there will be a USPS 2021 postage increase. The USPS has been raising prices on postage annually, at a rate that is roughly based on increases in the cost of living. This year, with the pressures to … Read more about USPS 2021 Postage Increase
How The USPS Direct Mail System Saves You Time & Money
New tech helps marketers leverage USPS direct mail with efficiency and cost savings — despite the headlines that suggest otherwise. The U.S. Postal Service (USPS) always seems to get a bad rap. Until only recently, that mostly took the form of really bad jokes – but lately, plenty of controversy … Read more about How The USPS Direct Mail System Saves You Time & Money