The rules are changing again. Here's how to turn the 2025 USPS postage increase into a competitive advantage. Another USPS postage increase is coming on July 13, 2025—with rates jumping an average of 7.4% across mailing services. The 2025 USPS postage increase represents yet another challenge … Read more about The 2025 USPS Postage Increase: How Savvy Marketers Are Staying Ahead
The 2025 USPS Refined Service Standards: What Marketers Need to Know
The United States Postal Service (USPS) is shaking things up in 2025 with refined service standards designed to improve delivery reliability and reduce costs. For marketers relying on direct mail—especially those using First-Class Mail and Marketing Mail—these changes are more than just logistics. … Read more about The 2025 USPS Refined Service Standards: What Marketers Need to Know
USPS Observes National Day of Mourning: Mail Delivery Updates
The United States Postal Service (USPS) will observe the National Day of Mourning on Thursday, January 9th, 2025, resulting in the suspension of mail delivery and retail operations nationwide. This action is in keeping with the tradition of honoring past presidents and providing employees an … Read more about USPS Observes National Day of Mourning: Mail Delivery Updates
The Intelligent Mail Barcode: A Free Tool To Track Direct Mail Campaigns
Are you struggling to keep track of your direct mail campaigns? Even worse, are you wasting money on undeliverable mail? You're not alone. As the leading direct mail automation platform, we spend a lot of time studying how mail delivery works. The U.S. Postal Service is well known to … Read more about The Intelligent Mail Barcode: A Free Tool To Track Direct Mail Campaigns
USPS 2021 Postage Increase
With all of the attention that the USPS has received in 2020, it is probably not a surprise that there will be a USPS 2021 postage increase. The USPS has been raising prices on postage annually, at a rate that is roughly based on increases in the cost of living. This year, with the pressures to … Read more about USPS 2021 Postage Increase
How The USPS Direct Mail System Saves You Time & Money
New tech helps marketers leverage USPS direct mail with efficiency and cost savings — despite the headlines that suggest otherwise. The U.S. Postal Service (USPS) always seems to get a bad rap. Until only recently, that mostly took the form of really bad jokes – but lately, plenty of controversy … Read more about How The USPS Direct Mail System Saves You Time & Money