Do you really need to analyze direct mail results? Isn't it good enough to work from your gut feeling? It reminds me of an old joke that goes something like this: “I know I’m wasting half of my marketing budget. Trouble is, I don’t know which half.” Get free direct mail tracking with your next … Read more about How To Analyze Direct Mail Results Using 5 Key Metrics
47 Important Statistics On Direct Mail
We've put together this list of important statistics on direct mail because direct mail has always been an exceptionally popular channel for receiving advertisements and marketing materials among consumers. Most marketers are shocked by the direct mail stats that explain the scope and impact of the … Read more about 47 Important Statistics On Direct Mail