Email marketing is a cornerstone of many marketing programs, from small B2B startups through huge consumer brands. Mastering the top email marketing hacks can help a marketer quickly drive much higher return on investment from this widely used and popular marketing channel. According to a report, … Read more about Know These Email Marketing Hacks To Get Higher Engagement Rates & Conversions
Direct Mail vs Email – Optimize Both Through The Customer Journey
Pitting direct mail vs email is the wrong fight. New statistics reveal that roughly 270 billion (270,000,000,000) emails are sent worldwide each day, which roughly equates to 74 trillion (74,000,000,000,000) are sent per year. You can see why many marketers want to hop on this … Read more about Direct Mail vs Email – Optimize Both Through The Customer Journey
5 New Ways To Use Direct Mail And Email Marketing For Multichannel Success
Many marketers are well versed in the use of direct mail and email marketing. Not many know how to combine them effectively. They're commonly used as stand-alone direct marketing channels, with teams, technologies and processes that have been built out over the years to support their strengths … Read more about 5 New Ways To Use Direct Mail And Email Marketing For Multichannel Success