In eCommerce, there are few things that have as much of an impact on your revenue as your ability to keep customers active with your brand. Savvy marketers are deploying top eCommerce marketing tools to help keep their customers engaged. It's easier and more cost-effective to grow the … Read more about 8 eCommerce Marketing Tools to Reconnect with Customers
Commerce Marketer Podcast With Greg Zakowicz
When Greg Zakowicz, Senior Commerce Marketing Analyst at Netsuite, approached me to participate in his Commerce Marketer podcast, I jumped at the opportunity. Greg's audience includes some of the most forward thinking marketers at retail and ecommerce companies - a perfect group to speak to about … Read more about Commerce Marketer Podcast With Greg Zakowicz
3 Reasons Why Direct Mail For Ecommerce Is Booming
Image credit: Flickr Ecommerce is booming. Direct mail for Ecommerce is booming as well. Direct mail? What’s that? That sounds very much like something from decades ago, back when everyone had a big boxy television set, shoulders were extensively padded, and people thought that Pong … Read more about 3 Reasons Why Direct Mail For Ecommerce Is Booming