As the leading direct mail automation platform, we spend a lot of time studying professional services marketing. So, let’s dive right in and explore how to market professional services this year. Professional services and consulting firms in fields such as accounting, financial services, … Read more about Why You Need Direct Mail for Professional Services Marketing
8 Creative Direct Mail Ideas to Help You Cut Through the Noise
Are you looking for creative direct mail ideas that will help you blast past your targets in the next marketing campaign? If so, you've come to the right place. As the leading direct mail automation platform, we spend a lot of time looking into the best ways to optimize direct mail campaigns. … Read more about 8 Creative Direct Mail Ideas to Help You Cut Through the Noise
Every Door Direct Mail (EDDM) vs Direct Mail Marketing
As a leading direct mail marketing platform, we spend a lot of time studying the effectiveness of popular marketing channels. Let’s take a closer look into the two exciting and emerging marketing channels – Every Door Direct Mail and Personalized Direct Mail Marketing. Direct mail is the talk … Read more about Every Door Direct Mail (EDDM) vs Direct Mail Marketing
The Fight for Digital Privacy is Changing the World of Direct Mail Marketing
As the third-party cookie crumbles and digital privacy becomes a burning topic, regulators are rushing to define how online marketers and platforms use the internet. Many are left out of the loop with the latest developments and how they may affect businesses, careers, and the entire world of … Read more about The Fight for Digital Privacy is Changing the World of Direct Mail Marketing
eCommerce Marketing Automation: How to Get Started and Best Platforms to Use
The eCommerce industry often struggles to connect with its customers due to a lack of face-to-face interactions. However, it’s not all doom and gloom. If you use a CRM like Sapier, Keap, HubSpot, or Salesforce, things will be much easier for you. Marketers can connect a system such as … Read more about eCommerce Marketing Automation: How to Get Started and Best Platforms to Use
Restaurant Promotion: 17 Best Tactics for 2022
The greatest challenge for restaurant marketers or agencies with restaurant clients is to make their restaurant stand out in a crowded market, even when they offer the same food items as other restaurants in the neighborhood. A solid marketing strategy requires devising restaurant promotion ideas … Read more about Restaurant Promotion: 17 Best Tactics for 2022
How to Write a Postcard that Gets a Response
You may be wondering how to write a postcard that resonates with your target audience and helps you grow your business. Don’t worry. We have you covered. Postcards are a great way to increase awareness of your brand, build credibility, and generate sales. Leaving your customers with something … Read more about How to Write a Postcard that Gets a Response
Insurance Marketing: Beginner’s Guide to Avoiding Common Pitfalls on Your Path to Success
Marketing in the insurance industry is ensuring that information is communicated to the target audience. If an insurance agency is new to the scene, it's almost guaranteed that people will not know much about their agency and services. Even if their insurance policies and agents are great, they … Read more about Insurance Marketing: Beginner’s Guide to Avoiding Common Pitfalls on Your Path to Success