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            What is Direct Mail Automation?

            Direct mail automation beats manual, old-fashioned direct mail. Learn how.

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Automated Direct Mail

August 31, 2023 by Dennis Kelly

4 Direct Mail Mistakes That Could Cost Your Business Big-Time

4 Direct Mail Mistakes That Could Cost Your Business Big-Time

Direct mail may seem like a traditional, even outdated, marketing strategy in today's digital age. But don’t underestimate its power.  If executed correctly, direct mail can offer a high engagement rate and boost the visibility of your brand. However, things can go wrong. You, as a marketing … Read more about 4 Direct Mail Mistakes That Could Cost Your Business Big-Time

August 22, 2023 by Dennis Kelly

[POSTALYTICS] Why QR Codes In Marketing Suddenly Make Sense

Why QR Codes In Marketing Suddenly Make Sense?

QR codes are now everywhere; in restaurants, on product packaging, or at the cashier’s table for quick payment.  As a result, over 89 million smartphone users in the U.S. scanned a QR code from their mobile devices in 2022. This number is projected to hit 100 million by 2025. QR codes have … Read more about Why QR Codes In Marketing Suddenly Make Sense?

August 6, 2023 by Dennis Kelly

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15 Ways to Say, “Thank You For Your Hard Work”

A 10-year study revealed that 79% of people who quit their job say they did so because they didn’t feel appreciated. Most employees never took a minute of their time to send a "thank you for your hard work" appreciation gift or postcard. If you’re looking for a way to keep your employees … Read more about 15 Ways to Say, “Thank You For Your Hard Work”

July 12, 2023 by Dennis Kelly

[POSTALYTICS] Direct Mail Management Download and Share Activity Reports with Ease

Direct Mail Management: Download and Share Activity Reports with Ease

When running multiple direct mail campaigns, tracking the metrics can become a nightmare.  That's why you need direct mail management tools. With them, you can keep workflows organized and functioning seamlessly and access all your metrics and key campaign details at a glance. Direct mail … Read more about Direct Mail Management: Download and Share Activity Reports with Ease

June 21, 2023 by Dennis Kelly

Is Direct Mail Still Relevant in the Digital Age?

Is Direct Mail Still Relevant in the Digital Age?

As the leading direct mail automation platform, we spend a lot of time researching the importance of direct mail in our digital age.  We're living in a world dominated by digital communication. But despite the prevalence of email, social media, and text messaging, there's still a … Read more about Is Direct Mail Still Relevant in the Digital Age?

June 14, 2023 by Dennis Kelly

POSTALYTICS-Direct-Marketing-Tools-That-Will-Help-You-to-Grow-Your-Business

Direct Marketing Tools That Will Help You to Grow Your Business

Want to reach your consumers but tired of the intermediaries and dependence on other platforms? Direct marketing is the answer.  Instead of relying on others to promote your business, direct marketing helps you reach your consumer with personalized marketing campaigns and messages. Because … Read more about Direct Marketing Tools That Will Help You to Grow Your Business

April 21, 2023 by Dennis Kelly

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8 Top Postcard Ideas For Marketing Your Business

Postcard marketing can be an exceptionally useful channel for businesses looking to get their company or products in front of their target audience. Follow our top 8 postcard ideas for marketing your organization, and you'll likely have stronger than average results in your upcoming campaigns. … Read more about 8 Top Postcard Ideas For Marketing Your Business

April 2, 2023 by Dennis Kelly

[POSTALYTICS] The Complete Guide to Direct Mail Response Tools

The Complete Guide to Direct Mail Response Tools

Many businesses are turning to direct mail marketing to escape the digital clutter caused by email marketing.  With an array of options to personalize a direct mail campaign for different segments, it can be your go-to choice whether you need to make announcements, provide any necessary … Read more about The Complete Guide to Direct Mail Response Tools

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