Check out our latest episodes
In this episode of Print to Pixel, Dennis Kelly speaks with Josh Gold, a direct mail expert, about the evolving landscape of direct mail and its integration with digital marketing. They discuss Josh’s journey in the direct mail industry, the resurgence of direct mail as a viable marketing channel, effective strategies for direct mail campaigns,…...
In this episode of Print to Pixel, Dennis Kelly speaks with Susan Frew, a marketing leader and AI enthusiast, about her unique journey in business, the importance of direct mail, and how to effectively leverage AI in marketing. Susan shares her insights on vibe marketing, the emotional connection in marketing, and the necessity of understanding…...
In this episode of Print to Pixel, Dennis Kelly is joined by Chas Rubino from the Postalytics team for a conversation with Gabe Petersen, the Global Director of Field Strategy at Calix. They explore the evolution of go-to-market strategies in the broadband service provider space, tracing Gabe’s unique career path from accounting to sales and…...
In this episode of Print to Pixel, Dennis Kelly speaks with Jarie Bolander, a go-to-market expert and General Manager of Subscriber at Decision Counsel. They discuss Jarie’s unique journey from engineering to marketing, the challenges faced by broadband service providers in a competitive landscape, and the importance of personalization and brand building in marketing strategies.…...
In this episode of Print to Pixel, Dennis Kelly speaks with Derric Bakker, president of DickersonBakker, about his unexpected path to leadership in the nonprofit sector, the growth of his organization, and insights from the 2024 Nonprofit Leaders Study. They discuss the role of mentorship, challenges around staffing and resources, and the importance of investing…...
In this episode of Print to Pixel, Dennis Kelly speaks with Mike Rizzo about the evolution of marketing operations and the importance of community in this field. They discuss Mike’s journey into marketing operations, the challenges he faced in building a community, and the significance of events like Mopsa Palooza. The conversation also touches on…...
In this episode of Print to Pixel, Dennis Kelly speaks with Greg Warner, founder of MarketSmart, about the evolution of omni-channel marketing and its impact on fundraising. They discuss the importance of removing friction from the giving process, the philosophy behind engagement fundraising, and how organizations can effectively integrate direct mail with digital strategies to…...
In this episode of Print to Pixel, Dennis Kelly speaks with Wendy Marinaccio Husman, Vice President at Mal Warwick Donordigital, about the intersection of omnichannel marketing and nonprofit fundraising. They explore Wendy’s journey in the nonprofit sector, the rise of peer-to-peer texting as a fundraising tool, and the importance of integrating various marketing channels, including…...
In this episode of Print to Pixel, Dennis Kelly speaks with Colleen Carroll from Double the Donation about the intersection of omnichannel marketing and nonprofit fundraising. Colleen shares her journey into the nonprofit sector, the mission of Double the Donation, and the importance of employer matching gifts. She discusses her role in community engagement and…...
In this episode of Print to Pixel, Dennis Kelly speaks with Josh Gryniewicz of Odd Duck LLC about the transformative power of storytelling in nonprofit marketing. They discuss the importance of hope-centric messaging over fear-based approaches, the development of a narrative framework for effective communication, and share successful case studies that illustrate the impact of…...
Your Host, Dennis Kelly
Frequently Asked Questions
What makes Postalytics’ Direct Mail Marketing stand out from other platforms?
Postalytics offers an integrated approach combining traditional direct mail with modern tracking and automation features, ensuring high engagement and measurable ROI.
How does Postalytics ensure my direct mail reaches the right audience?
Our platform includes a USPS address validation and easy list importing, ensuring your mail is sent to valid and intended addresses.
Can Postalytics integrate with my existing CRM and Marketing platforms?
Absolutely! Postalytics seamlessly integrates with leading CRM and marketing platforms like HubSpot, Salesforce, and Zapier.
How can I track the success of my direct mail campaigns with Postalytics?
Postalytics provides real-time tracking features, enabling businesses to monitor delivery statuses and measure online engagement metrics, just like you would in an email campaign.
Is Postalytics suitable for large-scale direct mail campaigns?
Yes, Postalytics is designed to handle both small and large-scale campaigns efficiently, providing scalability and reliability.
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Ready for smarter direct mail? Sign up for free with Postalytics and create first your campaign today.