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Direct mail is a marketing system that involves physically sending promotional materials through the mail to potential leads and customers. You can automate this entire process with Posalytics and worry less about physically mailing letters, postcards, and other mail forms.
The average ROI for direct mail varies widely depending on a variety of factors, including the target audience, the quality of the mailing list, the design and content of the materials, and the overall marketing strategy. In general, the ROI for direct mail can be quite high if it is done effectively, especially when direct mail is combined with other marketing channels. The average rate tends to be around 29%, making it one of the highest ROIs in marketing.
The most common form of direct mail is the postcard, which is a relatively low-cost and easy way to reach a large number of people. Other common forms of direct mail include letters, brochures, and catalogs.
It is difficult to determine the “best” direct mail companies as the needs and goals of different businesses can vary significantly. Some well-known direct mail companies include:
Follow the link to read more about top direct mail companies.
“I love seeing the statistics when we use those personal QR Codes and we can actually see who’s going in and accessing the information”
Tanya Steindl, Director of Marketing, Goodman Manufacturing
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