Direct Mail Automation - The Smart Way to Boost Marketing ROI

Discover how you can plug direct mail automation into your marketing strategy and generate huge ROI.


Talk with one of our direct mail automation experts and you’ll learn how to:


Automate & Scale your direct mail program 

Integrate your direct mail with your email & digital marketing

Get detailed campaign delivery and response metrics


If you’ve invested in email or digital marketing and aren’t leveraging automated direct mail, you’re leaving money on the table. Schedule a call with an expert today to learn more.

Postalytics Makes Direct Mail as Easy as Email

Direct mail is an increasingly effective marketing channel, as the uncrowded mailbox offers a physical touchpoint that can boost email and digital campaign ROI significantly.


The problem is that traditional direct mail is painful to produce. Marketers spend time coordinating multiple vendors to coordinate, data sits in .CSV files with no connection to the rest of the tech stack, and it’s really hard to analyze results.


Postalytics changes the game with the most advanced direct mail automation platform available. We’ve removed the friction from direct mail campaign production, integration and analytics so that marketers can focus on marketing rather than direct mail mechanics.

Check out a Direct Mail Automation Case Study

Track Delivery and Response

Postalytics monitors each mailpiece through production, delivery and response while updating continuously. Your direct mail campaign data is tracked in detailed campaign dashboards.

Each direct mail campaign creates a unique dashboard to track the USPS First Class Mail and Standard Class/Marketing Mail delivery scans as well as each online visit from your audience.

You know where your mail is, what was delivered, what addresses were invalid and who responds to each mailer.

Free Personalized QR Codes & pURLs

Savvy direct mailers use QR Codes & pURLs to track mail recipient response and personalize landing pages. Most have to pay steep fees and learn new specialized software.


With Postalytics, just drag & drop the free QR Code or pURL elements onto your creative, insert the tracking code in your landing pages, and Postalytics QR’s & pURLs automatically activate.


You can drive conversion rates higher with landing page personalization tools. Use the same variable data and variable logic tools that you use with your direct mail creative to build a seamless experience for your recipients to respond online.

Trusted by thousands of marketers and agencies

Most powerful, trusted direct mail automation platform

Integrate with your marketing tech stack

Get detailed campaign delivery & response analytics

Postalytics Direct Mail Automation Drives Huge ROI

“Postalytics allows users to manage direct mail in a way that reduces excess sends and saves time. Integrating Postalytics into marketing automation workflows allows for personalized, multi-touch campaigns to specific audiences that blind mailings would not be able to achieve.”

Zogics – Jon Pierotti

Get Started with the Postalytics

Start leveraging Postalytics to drive more leads, sales and ROI with automated direct mail from Postalytics