As easy as email

Poplar vs. Postalytics: Compare Direct Mail Platforms

Generate leads, grow sales, and track direct mail performance in a few clicks.

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Trusted by thousands of companies

Free templates

No mailing caps

3,000+ integrations

Triggered Drip Campaigns

QR Codes & pURL

Direct Mail API

Creative Templates

Template Proofer

Credit Distribution

Mail Samples

Open Rate Tracker

Mail Tracking

Marketing Insights

Mailing List Importer

CRM Integrations

Asset Manager

Customer Success

Cost Estimator

Compliance Checker

Enterprise Solutions

Every Door Direct Mail (EDDM)

Yes

Yes

Yes

Yes

No

No

No

No

Yes

Yes

No

No

No

No

No

No

No

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

No

Triggered Drip Campaigns

Yes

Yes

QR Codes & pURL

Yes

Yes

Direct Mail API

Yes

Yes

Creative Templates

Yes

Yes

Template Proofer

No

Yes

Credit Distribution

No

Yes

Mail Samples

No

Yes

Open Rate Tracker

No

Yes

Mail Tracking

Yes

Yes

Marketing Insights

Yes

Yes

Mailing List Importer

No

Yes

CRM Integrations

No

Yes

Asset Manager

No

Yes

Customer Success

No

Yes

Cost Estimator

No

Yes

Compliance Checker

No

Yes

Enterprise Solutions

No

Yes

Every Door Direct Mail (EDDM)

No

Target Leads, Prospects & Customers with Laser Precision

Forget about wasteful carpet-bombing campaigns. Send letters and postcards to only the right audience at the right time. Don’t spend a penny more than you need to.

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home services direct mail

Our customers say it best

“know direct mail requires multiple touches. For managing campaigns of mailings at pre-set intervals, Postalytics has been the right solution for me”

Author Paul McComb – Real Estate Investment Professional

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Direct Mail Tools that You Can Master in No Time

Save yourself time, effort, and frustration by using the first direct mail automation platform. Throw creative and technical skills out the window. Try it out for yourself. It’s truly that easy.

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Plug in Your CRM and Save Time

CRM integrations will get you back your time. Automate mail and set marketing triggers with just a few clicks. Make sure that your prospects get only the most relevant mail at the right time.

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Send More, Spend Less with Volume Pricing

Send more to your future customers without breaking your budget. The best part? The more you send, the less you spend. Tap into the unique volume pricing today.

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Postalytics integrates with your favorite tech

Discover 3,000+ direct mail integrations developed to help marketers

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Frequently Asked Questions

What Percentage of Direct Mail typically gets opened?

Direct mail has an open rate of 90%. It’s uncomparably higher than email open rates. This is a physical mail that has more impact on consumers. Sending letters, postcards, and self-mailers at the right point in the customer journey will help close more sales.

Is Direct Mail Making a Comeback?

Direct mail is becoming the strongest-performing marketing channel. Days of junk mail are long gone. Viola direct mail automation. Marketers now personalize and send only relevant promotions to their customers. Companies who want to stand out in the market opt for direct mail services, and those who want to beat the market automate.

What is Direct Mail Automation?

It refers to the process of automating direct mail services to reduce the efforts and time you put into creating, printing, and sending physical mail. You can schedule the campaign with direct mail automation and let it run with little-to-no supervision.

What is Direct Mail API?

Businesses can build custom workflows with direct mail API. It’s primarily used to give users more control over the direct mail app’s look, feel, and behavior.

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Target your new customers with laser precision in just a few clicks.